When staying at a hotel, for example on the Île de Ré, one might have both good and bad experiences. Sometimes, there's a desire to share these experiences to either encourage others to have them or, conversely, to avoid them. Whether you have good or bad things to say about a hotel, here is everything you need to know about how to give feedback on a hotel. Additionally, you'll find some tips for writing objective and relevant reviews. But first, let's clarify the impact of online reviews.
The Impact of Online Reviews
Customer reviews can significantly affect a hotel's reputation and revenue. Indeed, statistics show that 95% of tourists read reviews before booking their holidays. Moreover, over 81% of travelers believe that reviews are crucial in choosing a hotel. All this goes to show that online hotel reviews are far from insignificant. They offer others the chance to discover new experiences and serve as an effective way to encourage a hotel to improve its services.
Giving a Hotel Review: How to Proceed?
If you have a review to share about an aparthotel on Île de Ré, just follow these steps:
- Start by choosing a review site. There are many to choose from. TripAdvisor, TravBuddy, and TravelPost are among the most popular. You can also post a review directly on Google Maps.
- Once you have selected the review site to use, search for the hotel you want to talk about. Then, write a review on the hotel’s page.
Tips for Writing Relevant and Objective Reviews
To provide a useful and relevant review, you should approach it methodically:
- Introduce yourself first and then explain the reasons that prompted your trip (vacation, business, etc.)
- Keep it concise and use appropriate language
- Discuss your overall experience: for example, it's forgivable if the concierge service once forgot to bring a towel if the overall hotel experience was enjoyable. Therefore, do not dwell on minor details
- Talk about the services and amenities offered by the hotel: these are very useful information for travelers.